AI Strategy Course | 6 Questions Framework

AI keeps coming up. In your board meetings, in vendor pitches, from the people who work for you. And there is not one room where you can say the quiet part: you are not sure what you are looking at, and you do not want to guess with real money on the line. This is that room. 5 modules plus a governance bonus walk you through the 6 questions to answer before you spend a dollar on AI. No jargon. No hype. Just a clear, repeatable way to walk into any AI conversation as the most prepared person there.

The Straight Version

The clear read on AI for a business your size, with the hype stripped out. No jargon, no sales theater. The information you have not been able to get a straight answer on, in one place, on your own time.

6 Questions Before You Spend $1

One framework, 6 questions. Purpose, Process, People, Platform, Payment, Performance. Answer them before you sign anything, and you will know exactly what you are buying and why, so the six-figure mistakes that catch smart leaders stop being a risk you carry.

Walk in Prepared

You will have the language, the questions, and the judgment to lead the AI conversation inside your own company, and to be the person who knows what to ask while everyone else is guessing.

About the Course

AI is reshaping how companies operate, and the pressure to have a point of view on it is real. The gap between the hype and what is worth doing is where the expensive mistakes live. This course closes that gap. Across 5 modules plus a governance bonus, you get the framework for evaluating any AI opportunity: the 6 questions every leader should answer before committing budget, plus a clear read on ownership, cost, implementation, and what a real return looks like. It is built by a practitioner, from real engagements, for people who make the call and want to make it well. By the end, you will know how to evaluate any AI pitch, any vendor, and any internal idea, for your own company. Closing line: Start the course and walk into your next AI conversation as the most prepared person in the room.

About Your Instructor

I have spent 30 years across marketing, sales, and operations, and the last stretch of it helping companies put AI to work in the real world. I studied journalism, and the one habit that stuck is asking the question everyone in the room is thinking and nobody wants to say out loud. Here is what I keep seeing. Smart leaders getting sold AI projects that look great in the deck and came apart in reality. The problem is not that AI is too complicated. It is that nobody has turned it into a clear set of questions a busy leader can actually use. So I built that. This course is the same framework I use with clients. I make my living doing this work with real companies, which means I have every reason to tell you the truth about what earns its keep and what is just expensive. Let's get you prepared.

What You'll Learn

6 Chapters · 6 Lessons

1
1. (Included in full purchase)
  The 6P Check
2
1. (Included in full purchase)
  Before You Buy: The First Two Questions
3
1. (Included in full purchase)
  Who Owns the AI Decision
4
1. (Included in full purchase)
  The Vendor Meeting Card
5
1. (Included in full purchase)
  The 90-Day Read
6
1. (Included in full purchase)
  Bonus — The Risks Below the Surface

What People Are Saying

Leaders just like you have gone through this course and transformed how they approach AI decisions. Here's what they're saying about their experience.

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I really like the way you present this information and make it easy to understand.

Stephanie H.

Fitness Club Owner

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I can't afford for my internal credibility to take a hit. This is truly helpful in understanding the mechanics of using AI inside our org.

David D.

Custom Home Builder

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